LinkedIn Cover Photo Size
LinkedIn Guide
LinkedIn Cover Photos for Events, Newsletters & Pages
Planning a LinkedIn campaign means preparing more than a profile banner. Use this guide to organize separate cover assets for your company page, event, and newsletter, then check each placement before publishing.
Last updated: September 2026
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LinkedIn Dimensions at a Glance
| Format | Width | Height | Aspect Ratio | Preview |
|---|---|---|---|---|
Personal profile cover The main background banner on your personal profile | 1584px | 396px | 4:1 | 1584x396 |
Company page cover Background image for LinkedIn company pages | 1128px | 191px | 5.9:1 | 1128x191 |
Event cover Background image for LinkedIn Events | 1776px | 444px | 4:1 | 1776x444 |
Newsletter cover Cover image for LinkedIn Newsletters | 1280px | 720px | 16:9 | 1280x720 |
Quick Reference
1584x396
Personal profile cover
1584 x 396
4:1
1128x191
Company page cover
1128 x 191
5.9:1
1776x444
Event cover
1776 x 444
4:1
1280x720
Newsletter cover
1280 x 720
16:9
Tips & Best Practices
Personal profile banners work best at 1584x396px — this prevents quality loss from compression.
Keep critical elements centered. Mobile view crops more aggressively than desktop.
The profile photo overlaps the bottom-left corner, so avoid placing text or logos there.
Use contrasting colors and large text to ensure readability at different screen sizes.
Company page covers are much wider and shorter (5.9:1) than personal banners (4:1). Don't reuse the same image for both.
LinkedIn supports JPG, PNG, and GIF for cover photos. PNG gives the sharpest results for text and graphics.
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Build a Cover Set for One Campaign
Start with the same campaign message, then make a separate composition for each placement. A company-page cover introduces the organization; an event cover identifies the session; a newsletter cover introduces the issue or series. Reusing the exact crop can make a wide company banner unreadable in a newsletter preview. Keep a short asset checklist: placement, campaign name, approved copy, image owner, export filename, and a screenshot of the uploaded preview. Check the title and subject on both desktop and mobile before announcing the campaign. If you only need to update your personal profile background, use the LinkedIn banner sizing and cropping guide.
Where the Profile Photo Overlaps
On personal profiles, your circular profile photo (displayed at about 160px diameter on desktop) overlaps the bottom-left area of the cover photo. The exact overlap depends on screen size, but plan for roughly the bottom 25% and left 20% of the banner to be partially covered. On company pages, the square company logo sits in a similar position but is slightly larger. For event pages, the event title and details overlay the bottom portion. In all cases, the safe approach is to keep text and key visuals in the right half and upper portion of the banner, using the left and bottom areas for non-critical background imagery.
Mobile vs Desktop Rendering
LinkedIn renders cover photos differently across devices. On desktop, the full width of the banner is visible. On mobile, LinkedIn crops approximately 15-20% from each side, effectively showing only the center ~60% of the image. This can be dramatic for a 1584px wide banner — roughly 240px may be cut from each side on mobile. If your design has text or a CTA near the edges, mobile visitors won't see it. Always preview your banner on a phone before publishing. The safest approach is to center all important content and use the outer edges for background elements like gradients, patterns, or ambient photography.
Design Recommendations by Cover Type
Personal profile covers work well with your professional tagline, key skills, or a branded background that reinforces your expertise. Keep the message to one short phrase that's readable at any screen size — avoid paragraphs of text. Company page covers should feature your brand's value proposition, a campaign visual, or a product image. The extreme width (5.9:1) means vertical space is very limited — use a single line of large text at most. Event covers should include the event name, date, and a relevant visual. The 4:1 ratio matches personal banners, so you have slightly more vertical room than company pages. Newsletter covers at 16:9 are the most versatile format. They work well with feature images, author photos, or topic illustrations. These display prominently in subscribers' feeds, so invest in quality visuals.
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